IES's Management College and
Research Centre

1. Accounting and Finance
2. Economics and Public Policy
3. Business Policy and Strategic Management
4. Communication in Business and Research
5. Data Science and Analytics
   
6. Digital Marketing
7. Entrepreneurship
8. Geopolitical Risks and Organization
9. Human Resource Management
10. Information Systems in Management
11. Marketing Management
12. Operations Management
13. Organizational Behavior
    
14. Talent Management in Learning Organizations

Welcome to the Hackathon Challenges! This exciting event brings together creative minds to handle real-world problems using innovation, technology, and collaboration. Participants will have the opportunity to engage in a series of challenges, including app ideation, dashboard creation, social media campaigns, and more. Whether you're a designer, developer, or strategist, this is your chance to showcase your skills, push your boundaries, and compete for amazing prizes. Let your creativity shine and make a real impact!

• App Ideation Challenge
  
  Objective: To foster innovative app ideas that address real-world problems with creativity and practicality.
  Requirements: Participants must submit a clear concept document detailing the app's purpose, target audience, key features, and potential impact.
  ‍Judging Criteria: Entries will be evaluated based on innovation, feasibility, user-centric design, and potential impact. Bonus points for scalability and originality.
  Unleash your creativity and bring your app idea to life!
  
  App Ideation Challenge: Detailed Guidelines
  Objective
  The challenge aims to inspire participants to propose innovative app ideas addressing real-world problems. This competition encourages creativity, practicality, and user-centric design while fostering innovative solutions.
  
  Eligibility
  - Open to college students and professionals.
  - Participation can be individual or in teams (maximum 3 members per team).
  
  Submission Requirements
  ‍Participants must submit a detailed document or presentation that includes:
  1. App Name and Tagline: A catchy name and one-line description of the app.
  2. Problem Statement: The issue the app aims to solve.
  3. Target Audience: Who will benefit from the app.
  4. Key Features: A clear description of the app's main functionalities.
  5. Revenue Model (Optional): How the app could generate revenue.
  6. Impact Assessment: Potential benefits and outcomes.
  7. Design Concept (Optional): Sketches, wireframes, or design mockups.
  
  Judging Criteria
  ‍Submissions will be evaluated based on the following parameters:
  1. Innovation (30%): Originality and uniqueness of the idea.
  2. Feasibility (25%): Practicality of implementation using existing technology.
  3. User-Centric Design (20%): Accessibility and ease of use for the target audience.
  4. Impact (15%): Social, economic, or environmental impact of the app.
  5. Presentation (10%): Clarity, creativity, and effectiveness of the submission.
• Dashboard Challenge
  ‍
  Objective: To design an innovative and user-friendly dashboard that effectively visualizes key data insights and supports informed decision-making.
  Requirements: Participants must submit a dashboard prototype or design concept, highlighting data sources, visual elements, and usability features. The dashboard should address a specific business or social problem.
  Judging Criteria: Submissions will be evaluated on data relevance, design aesthetics, usability, innovation, and clarity in presenting insights. Bonus points for interactivity and scalability.
  
  Transform raw data into impactful visuals—let your creativity shine!
  
  Dashboard Challenge: Detailed Guidelines
  Objective
  The challenge aims to inspire participants to create innovative, user-friendly dashboards that present meaningful insights and facilitate informed decision-making. Participants should focus on turning raw data into actionable visuals addressing real-world problems.
  
  Eligibility
  - Open to students, professionals, and enthusiasts in analytics, design, and technology.
  - Individual or team participation (up to 4 members per team).
  
  Submission Requirements
  ‍Participants must submit a detailed dashboard prototype or design concept, including:
  1. Dashboard Overview: Title and brief description of its purpose.
  2. Problem Statement: The issue or challenge the dashboard aims to address.
  3. Target Audience: The intended users and how the dashboard benefits them.
  4. Data Sources: Explanation of the data used (real or simulated).
  5. Dashboard Features: Description of the key visual elements, metrics, and interactive components.
  6. Mockups/Prototype: Screenshots or links to a functional prototype (optional but encouraged).
  7. Implementation Details (Optional): Tools, frameworks, or software used to design the dashboard.
  
  Judging Criteria
  ‍Submissions will be assessed based on:
  1. Relevance (25%): How well the dashboard addresses the problem statement.
  2. Design and Aesthetics (25%): Visual appeal, organization, and use of space.
  3. Usability (20%): Ease of navigation and clarity of information.
  4. Innovation (20%): Creativity and uniqueness of the design and approach.
  5. Interactivity (10%): Engagement and user experience through dynamic elements.
  
• Social Media Challenge
  ‍
  Objective: To craft impactful social media campaigns that effectively engage audiences and promote a product, cause, or idea creatively.
  Requirements: Participants must submit a campaign strategy, including platform choice, target audience, key message, content samples (posts, videos, or graphics), and expected outcomes.
  Judging Criteria: Submissions will be evaluated on creativity, audience engagement potential, alignment with the objective, content quality, and feasibility. Bonus points for innovative use of social media trends and tools.
  
  Showcase your marketing genius—create a campaign that stands out!
  
  Social Media Challenge: Detailed Guidelines
  Objective
  The challenge aims to encourage participants to design innovative and engaging social media campaigns that effectively promote a product, cause, or idea. Campaigns should reflect creativity, strategic thinking, and an understanding of audience engagement.
  
  Submission Requirements
  ‍Participants must submit a campaign proposal that includes:
  1. Campaign Name and Objective: A creative name and a clear statement of purpose.
  2. Target Audience: Define the demographic or group the campaign intends to reach.
  3. Platform Strategy: Choose 1–3 social media platforms and justify their relevance.
  4. Key Message and Content Plan: Outline the campaign's central message and provide samples of posts, graphics, videos, or hashtags.
  5. Engagement Tactics: Explain strategies for maximizing audience interaction (e.g., contests, polls, challenges).
  6. Expected Impact: Detail measurable outcomes such as likes, shares, clicks, or reach.
  7. Campaign Timeline: Suggest a schedule for executing the campaign.
  
  Judging Criteria
  ‍Submissions will be assessed based on:
  1. Creativity (30%): Originality and innovative use of social media.
  2. Audience Engagement (25%): Potential to connect with and captivate the target audience.
  3. Alignment with Objective (20%): How well the campaign fulfills its stated purpose.
  4. Content Quality (15%): Visual appeal, clarity, and relevance of submitted materials.
  5. Feasibility (10%): Practicality of implementing the campaign within the given constraints.
• Infographic Showdown Challenge
  
  Objective: To design visually compelling infographics that effectively present complex data or concepts in a simplified and engaging manner.
  ‍Requirements: Participants must submit an original infographic on a chosen topic, incorporating clear data visualizations, concise text, and creative design elements. The infographic should be self-explanatory and impactful.
  ‍Judging Criteria: Entries will be assessed based on creativity, clarity, design aesthetics, data accuracy, and the ability to convey the message effectively. Bonus points for innovation and originality.
  
  Turn data into art—create infographics that inspire and inform!
  
  Infographic Showdown Challenge: Detailed Guidelines
  Objective
  The goal of this challenge is to inspire participants to create visually appealing and informative infographics that simplify complex data or concepts. The challenge encourages creativity while focusing on clarity and effective communication through design.
  
  Submission Requirements
  ‍Participants must submit a digital version of their infographic, which should include:
  1. Topic Selection: A relevant topic that involves data, research, or complex information.
  2. Data Visualization: Clear and accurate data representation using graphs, charts, or diagrams.
  3. Design Elements: Use of typography, color schemes, and icons to enhance the visual appeal and readability.
  4. Key Message: A concise, easy-to-understand message or takeaway.
  5. Originality: The design and approach should be unique and creative.
  6. File Format: Submit in a high-quality image or PDF format.
  
  Judging Criteria
  ‍Submissions will be evaluated on the following parameters:
  1. Creativity (30%): Originality and innovation in the design and presentation of data.
  2. Clarity and Simplicity (25%): How well the infographic communicates the message and data in a simple and easily digestible manner.
  3. Design Aesthetics (20%): Visual appeal, including the use of color, layout, and typography.
  4. Data Accuracy (15%): Correctness and relevancy of the data represented.
  5. Impact (10%): How memorable and engaging the infographic is to the viewer.
• AI Challenge
  
  Objective: To leverage ChatGPT in generating comprehensive reports on specific topics by crafting effective prompts, showcasing the AI's ability to produce relevant, insightful content.
  ‍Requirements: Participants will receive a set of topics and must use ChatGPT to generate a detailed report for each, including introduction, key points, analysis, and conclusion. Clear, concise, and well-organized writing is required.
  ‍Judging Criteria: Reports will be evaluated based on clarity, relevance, depth of analysis, coherence, and prompt design. Bonus points for creativity in prompt formulation and the quality of insights.
  
  Harness the power of AI to craft detailed, impactful reports!
  AI Challenge Detailed Guidelines
  Objective
  ‍The goal of this challenge is to utilize ChatGPT effectively to generate comprehensive and well-structured reports on given topics. Participants will need to craft effective prompts to guide ChatGPT in producing high-quality content that addresses key aspects of the topic. This challenge aims to demonstrate the ability to use AI for research, writing, and reporting purposes.
  
  Submission Requirements
  ‍Participants must submit a complete report on the given topic, following these guidelines:
  1. Topic Assignment: Participants will be provided with a specific topic or set of topics (e.g., AI in healthcare, climate change solutions, etc.).
  2. Report Structure: The report should include:
  - Introduction: A brief overview of the topic.
  - Key Points: A detailed discussion of the key aspects of the topic.
  - Analysis: Critical insights, trends, and evidence related to the topic.
  - Conclusion: A summary of the key findings and potential recommendations.
  3. Prompt Design: Submit the prompts used to guide ChatGPT in generating the report. Participants should demonstrate the ability to craft clear and effective prompts that lead to valuable content.
  4. Formatting: The report should be submitted in a PDF or Word document with clear headings, subheadings, and proper citation (if needed).
  
  Judging Criteria
  ‍Submissions will be evaluated based on:
  1. Clarity and Coherence (30%): How well the report is organized, structured, and written. The report should be easy to follow and logically flow from one section to another.
  2. Relevance and Depth of Content (25%): The quality and depth of the analysis provided. The report should thoroughly explore the given topic with relevant details.
  3. Prompt Quality (20%): The clarity, effectiveness, and creativity of the prompts used to guide ChatGPT. Well-constructed prompts should lead to valuable and insightful content.
  4. Creativity and Originality (15%): The originality of the report, including unique insights, perspectives, and approach to the topic.
  5. Practical Application (10%): How well the report’s findings can be applied to real-world situations or current trends.
• Web Design Challenge
  Objective: To create an innovative and user-friendly website design that showcases creativity, functionality, and a seamless user experience.
  ‍Requirements: Participants must submit a fully designed website (prototype or live site) with clear navigation, responsive design, and a cohesive theme. The design should address a specific target audience or purpose.
  ‍Judging Criteria: Submissions will be evaluated on creativity, user interface (UI) design, user experience (UX), responsiveness, and the overall aesthetic appeal. Bonus points for innovative features and interactivity.
  
  Showcase your web design skills and create a site that stands out!
  
  Web Design Challenge: Detailed Guidelines
  
  Objective
  The Web Design Challenge invites participants to design a creative, functional, and user-friendly website. The goal is to demonstrate a seamless blend of design aesthetics, usability, and innovation. Participants will focus on creating a responsive website that provides an exceptional user experience while addressing a specific target audience or purpose.
  
  Submission Requirements
  ‍Participants must submit a fully designed website, which may either be a live site or a prototype with detailed mockups. The submission should include:
  1. Website Name and Purpose: A brief description of the website’s purpose, target audience, and key features.
  2. Design Elements: Clear representation of visual design, including layout, typography, color scheme, and images.
  3. Navigation and Structure: Easy-to-navigate interface with a well-organized site structure.
  4. Responsiveness: The website should adapt seamlessly to different screen sizes, including desktop, tablet, and mobile.
  5. User Experience (UX): Focus on the overall experience of users while interacting with the website, including ease of navigation and intuitive flow.
  6. Interactive Features: If applicable, demonstrate the use of interactive elements such as forms, animations, buttons, or other features that enhance user engagement.
  7. Code or Prototype Submission:If submitting a live website, provide the URL and any necessary credentials.If submitting a prototype, provide high-quality images, mockups, or a link to an interactive prototype (e.g., in Figma, Adobe XD).
  8. Additional Documentation (Optional): A brief report or document explaining your design choices, functionality, and target audience.
  
  Judging Criteria
  ‍Submissions will be assessed based on the following factors:
  1. Creativity (25%): Originality and uniqueness of the design concept.
  2. User Interface (UI) Design (20%): Visual appeal, layout, and aesthetics, including effective use of typography, color schemes, and images.
  3. User Experience (UX) (25%): Ease of navigation, clarity of structure, and overall user interaction. How intuitive and engaging is the website?
  4. Responsiveness (15%): The website’s ability to adapt to various screen sizes, ensuring it works well on desktop, tablet, and mobile.
  5. Functionality and Innovation (10%): Innovative features, technical functionality, and how well the website achieves its intended purpose.
  6. Presentation (5%): How well the design is presented, including the clarity of the documentation and any supporting materials.